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    Natasha Phan

    Natasha Phan is an award-winning producer, author, co-owner of Best Friend, and the CMO and business partner for all of Roy Choi’s endeavors. She was born into a family who owned a prominent Asian grocery store in L.A., and she’s been in food ever since. Her work with Roy and Kogi have helped shape the modern food truck movement and the way Angelenos eat. Among other initiatives, she co-authored the New York Times bestselling cookbook-memoir, L.A. Son, produced the Netflix series The Chef Show, and executive produced the Emmy-winning Broken Bread. A graduate of UCLA, she lives in Los Angeles.
    The Choi of Cooking
    The Choi of Cooking
    Flavor-Packed, Rule-Breaking Recipes for a Delicious Life: A Cookbook
    Roy Choi , Tien Nguyen , Natasha Phan
    9780593579251
    $36.99 US
    Hardcover
    Apr 15, 2025
    Clarkson Potter

    Books

    The Choi of Cooking
    The Choi of Cooking
    Flavor-Packed, Rule-Breaking Recipes for a Delicious Life: A Cookbook
    Roy Choi, Tien Nguyen, Natasha Phan
    9780593579251
    $36.99 US
    Hardcover
    Apr 15, 2025
    Clarkson Potter

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