Trendspotting: Feeling Whimsical
Tired of minimalism and exhausted by everyday stressors, shoppers are finding their whimsical side. Whimsy is trending high in interior decorating, fashion, and general retail as Zillennials search for unique, playful aesthetics that make them smile above all else. It’s little treat culture meets self-care meets 2020s absurdist humor with an emphasis on joy, cozy
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