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Lora McLaughlin Peterson, author portrait

Lora McLaughlin Peterson

Lora McLaughlin Peterson is the creator of LORAfied, her social media brand with over 2 million followers and counting. She loves sharing easy recipes, budget-saving shopping tips, and practical household hacks for helping people simplify and elevate their everyday lives. Born and raised in Kansas, she developed a love for sharing positive and useful information with others during her longtime career as an Emmy award-winning TV journalist and former network news correspondent in Los Angeles. Since starting her social media platform in 2021, she has demonstrated her hacks on The Today Show’s Hoda & Jenna, Jenna & Friends, and LIVE with Kelly and Mark, and has been featured in numerous media outlets including The New York Post, Newsweek, Woman’s World and The Daily Mail. A mother of three, she lives in Los Angeles with her husband, kids, and two tiny gremlin dogs.
The LORAfied Cookbook

Books

The LORAfied Cookbook

Staff Picks + Upcoming Titles: May

🐝 May 2026 Staff Picks May is all about fresh starts, thoughtful gifting, and getting ready for warm weather adventures. For May’s staff picks list, we’re spotlighting books that tap into this season’s biggest moments: Mother’s and Father’s Day, graduation, and summer’s big marquee events—the FIFA World Cup and America 250! Ease into summer with cozy

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