Preppy is back! But it might not be the polo shirts, khaki shorts, and neat headbands you’re imagining.
While “preppy” style is trending again with Gen Z and Gen Alpha, it’s had a bit of a makeover. A cousin of the “coquette” and Barbiecore aesthetics, the preppy look trends heavily towards pink and other bright colors, feminine accents, and groovy, 70s retro-inspired designs rendered in a poppy modern color palette. Think pink cowboy hats, frilly bows, hand drawn daisies, smiley faces, and hearts. This youthful, cute, girly aesthetic doesn’t seek to blend in like the more yuppie preppiness of the 2000s. Instead it stands out in bright rainbows and unapologetically bedazzled cropped sweatshirts.
With bookshelf wealth trending at the same time, books have become the perfect finishing touch in any room makeover. Check out some of our preppy favorites below that are perfect for adding a pop of color to a coffee table or nightstand or adding some preppy flair to any bookshelf!